Social Media Specialist Prague, Praha

Social Media Specialist

**We are Kaizen Gaming**
Kaizen Gaming is the leading GameTech company in Greece and one of the fastest-growing in the world, operating in 13 markets with 2 brands, Betano & Stoiximan.
We always aim to leverage cutting-edge technology, providing the best experience to our millions of customers who trust us for their entertainment.
We are a diverse team of more than 2.200 Kaizeners, from 40+ nationalities spreading across 3 continents. Our #oneteam is proud to be among the Best Workplaces in Europe and certified Great Place to Work across our offices. Here, therell be no average day for you. Ready to press play on potential?
**Lets start with the role**
At Kaizen, we believe that social media are constantly evolving and we are committed to staying ahead of the curve. As a member of our team, you will have the opportunity to work alongside industry experts, access cutting-edge technology, and collaborate with cross-functional teams to create campaigns that are not only impactful, but also creative and engaging. You will participate in the Betano Czech Republics Social Media Strategy on different platforms to enhance brand awareness, engagement and drive business growth. You will be responsible for creating compelling content, analyzing data to improve performance and maintaining a strong online presence for the company. In addition, you will have the opportunity to work on cross-functional projects and develop project management skills by leading cross-team projects.
**As a Social Media Specialist, you will**:
- Develop and implement social media strategies that align with the companys business objectives and marketing goals;
- Create engaging and shareable content, including text, image and video content that resonates with our target audience in collaboration with the creative agencies;
- Manage and maintain social media accounts, including but not limited to Facebook, X (Formerly known as Twitter), LinkedIn, Instagram, YouTube, TikTok.
- Develop and fully execute the posting plans and calendars for organic content in accordance with marketing activities in other channels along with Content, Marketing, CRM and Performance team;
- Manage and further develop the collaboration with partners social media channels;
- Monitor social media channels and respond to comments, messages and mentions in a timely and professional manner;
- Monitor social media channels of the competitors and affiliates;
- Use social media analytics tools to track and report on the performance of social media campaigns and identify opportunities for improvement;
- Collaborate with cross-functional teams, including creative, digital, product teams and agencies to develop integrated marketing campaigns;
- Stay up-to-date with the latest trends and best practices in social media marketing and make recommendations to improve our social media presence;
- Work closely with influencers and partners to develop and execute influencer marketing campaigns.
**What you will bring**:
- At least 2 years of experience in organic social media marketing, preferably in a B2C environment;
- Strong knowledge of social media platforms, including but not limited to Facebook, X (Formerly known as Twitter), LinkedIn, Instagram, YouTube and TikTok;
- Experience in developing and implementing social media strategies that drive business growth;
- Excellent writing and communication skills in Czech;
- Native Czech speaker and excellent command of English;
- Strong analytical skills and ability to use social media analytics tools to measure and improve campaign performance would be a plus;
- Knowledge of paid social media advertising platforms, including Facebook Ads Manager and LinkedIn Campaign Manager would be a plus;
- Ability to work in a fast-paced environment and manage multiple projects simultaneously;
- Experience with influencer marketing would be a plus;
- Basic designer and video editing skills would be a plus;
- Sports knowledge or interest in sports;
- Flexibility to manage social media accounts outside of working hours.
**Kaizen Gaming Perks**
A buddy will support you with your onboarding;
Competitive salary package and bonus scheme;
Monthly allowance for lunch;
Udemy learning account & continuous training;
- Clear career paths & a developmental 360° feedback framework;
**Recruitment Privacy Notice**
Regarding the data you share with us, you may find and read our recruitment privacy notice here.

Zajímavé nabídky práce v okolí: