Regional Marketing Segment Leader Prague, Praha

Regional Marketing Segment Leader

EU-CZ-Prague, EU-PL-Siewierz, EU-PL-Warsaw, EU-PL-Wrocław, EU-SK-Bratislava
**Job Description and Qualifications**Currently we are looking for:
**Regional Marketing Segment Leader**
who will be in charge of supporting the strategy implementation and marketing of the segments to ensure the company reach EBITDA goals, identifying and implementing marketing strategies according to company goals and objectives**Location**: Warsaw, Wrocław, Siewierz, Prague, Bratyslava
- **Countries Coverage**: Poland, Czech Republic, Slovakia, Hungary, Uzbekistan,
- **Contract Type**: full time
- **Education**: University Degree
- **Languages**: English plus second language Polish / Czech/ Slovak, Russian (advantage)
- **Salary**: competitive + annual bonus + company car
- As
- **Regional Marketing Segment Leader** you will:
- Evaluate new opportunities and product/solutions market-fit by staying ahead of customer, competitor, and market trends (mid to long-term view of the market)
- Meet with customers to understand their strategies and long term roadmap
- Lead marketing plans to drive demand in a particular segment, focusing on decarbonization
- Work with the regional commercial and the marketing team to develop tactics to respond to market activities and achieve driven success
- Coordinate with the operational Marketing team to support marketing campaigns and plans that generate growth
- Lead & support the launch of new products, entry to new segments
- Provide input and support the long-term strategy for specific segments in region
- Gain a deep understanding of Industrial segments, identify and fill product gaps and generate new ideas that grow market share, improve customer experience and drive growth
- Provides information for management by preparing short-term and long-term product strategies and special reports and analyses
- Build strategic relationships and partner with key industry players, agencies and vendors
- Network with OEMs, professional societies and key stakeholders in the local market in order to obtain timely feedback on market trends and digitalize all Market Intelligence to get easy access for all internal stakeholders
- Lead a team of segment specialists and marketing strategist
**Who you are**:
- University Degree in economics, business, marketing or engineering, MBA will be plus
- Chemical, Oil & Gas B2B marketing experience would be preferred
- Experience with complex products or solutions
- Excellent strategic business & leadership orientation
- Strong communication, presentation and analytical skills
- Languages: English and Polish / Czech/ Slovak and, Russian (advantageous) Open for travelling in regionAt
- **Air Products**, we work in an environment where diversity is crucial, inclusion is in our culture, and each person knows they belong and matter!
- You will receive consideration for employment without regard to race, colour, religion, national origin, age, citizenship, gender, marital status, pregnancy, sexual orientation, gender identity and expression, disability, or veteran status.
- We look forward to hearing from you.
- #LI-BS2
**Req No.**
- 46431BR
**Employment Status**
- Full Time
**Organization**
- Global Industrial Gases
**Business Sector / Division**
- Industrial Gases EMEA
**Region**
- Europe
**Country**
- Czech Republic, Poland, Slovakia

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