Product Marketing Manager @ Britenet (práce v Polsku)

Product Marketing Manager @ Britenet

Polsko

• Bachelor’s degree in Marketing, Business, or a related field. A Master’s degree is a plus.
• 5+ years of experience in product marketing, ideally in the technology or software sector.
• Proven experience in developing and executing go-to-market strategies.
• Experience with marketing automation tools and CRM systems is an advantage.
• Knowledge of English at a profound level.

Your primary responsibility will be to drive the marketing strategy for our existing and future products, working closely with various departments (Product & Bid Management, Sales, and the broader Marketing team) to ensure alignment and execution of key marketing initiatives. This is a unique opportunity to shape the future of Britenet’s product marketing approach and make a significant impact on our growth.

,[1. Go-to-Market Strategy:Design and implement go-to-market strategies for product launches and Collaborate with product management, sales, and customer success teams to ensure successful product introductions., 2. Product Messaging & Positioning: Develop clear, compelling messaging that differentiates Britenet’s products in the marketplace and Ensure that messaging is consistent across all marketing channels and resonates with target audiences., 3. Market Research & Competitive Analysis: Conduct ongoing market research and competitive analysis to inform product marketing strategies with the Marketing Intelligence Expert and Identify market trends, customer needs, and opportunities for differentiations., 4. Sales Enablement: Collaborate with the Sales team to provide them with the tools, presentations, and content needed to effectively sell our products and This includes developing product-related materials such as case studies, sales decks, and training resources., 5. Data Analysis & Performance Tracking: Monitor and analyze product marketing performance using key metrics and Use insights from the data to continuously refine and optimize marketing strategies., 6. Cross-functional Collaboration: Serve as the bridge between Marketing, Sales, Product & Bid Management, and other departments to ensure alignment on marketing objectives and strategies. ] Requirements: IT Additionally: Private healthcare, English lessons, Mobile phone, Modern office.

Kategorie

marketing

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