Marketing Manager Cps Prague, Praha

Marketing Manager Cps

The Position
Would you like to shape the Czech market and bring now what patients need next? Are you a marketing professional in clinical biochemistry, immunology, microbiology, or related disciplines and already have strong experience?
Are you looking for a new opportunity and would like to work with hi-tech products and solutions that bring high medical value to patients and clinicians? Would you like to work for the world leader in in-vitro diagnostics with the opportunity to achieve attractive compensation?
We are offering you a position in our Marketing team at (COMPANY NAME) Diagnostics CZ.
Who we are looking for
The Marketing and Product Manager for Core Lab Portfolio is responsible for the development, delivery, and ownership of the Core Lab business value proposition and strategic messaging framework to drive new customer growth. Leveraging market research, competitive intelligence/market dynamics, voice of sales, and previous learnings, this role includes a variety of tasks to design strategy and content that leads to a cohesive and profitable effort.
In addition, this individual will be required to effectively collaborate and partner with a cross-functional team including various local and global stakeholders.
This person will report to the Head of Marketing Czech Republic.
**Responsibilities**:
- Generate innovative ideas to grow our brand and market share, by developing and executing a comprehensive portfolio strategy to accomplish business objectives.
- Influence and partner with key internal and external stakeholder groups to most effectively leverage shared (COMPANY NAME) channels to drive cohesive execution across our portfolio.
- Collaborate with the other Departments in our affiliate, train Sales colleagues on products and market opportunities
- Manage partnerships with Key Opinion Leaders and external collaborators
- Create promotional and scientific education materials
- Drive the process for the business area annual operating plan for your product line; development and implementation of tactics through program management and Sales meetings;
- Work with functional groups in the Subregion and Global organizations to manage and support the growing Core Lab product line, including forecasting, pricing, back-order management, and launch management
- Navigate ambiguity and dynamic situations with confidence: forward-thinking, simplifying the complex and communication direction clearly and consistentlyIdentify competitor activities and develop actions to address them.
Who are you
- Master degree in Natural Sciences or related field
- Previous working experience in Clinical Lab as advantage
- Team player with creative ideas
- Excellent communication skills (in English)
- Conceptual and structured working style
- No fear to develop and try unproven approaches
- Presentation skills
- Ability to identify customer needs and translate them into actionable B2B marketing strategies
- Willingness to travel within CZE and abroad (10- 30% of time)
- Navigates and communicates effectively across organizational units
- Previous working experience in MedTech/Healthcare environment as advantage
- Proven experience with project management as an advantage
Who we are
At (COMPANY NAME), more than 100,000 people across 100 countries are pushing back the frontiers of healthcare. Working together, weve become one of the worlds leading research-focused healthcare groups. Our success is built on innovation, curiosity and diversity.
(COMPANY NAME) is an Equal Opportunity Employer

Zajímavé nabídky práce v okolí: